First thing I want you all to do is install and only use FREE Firefox browser for surfing the internet.  Why?  Because it is better for bookmarking and keeping organization of your favorite websites, loading websites faster for viewing, an amazing password manager, and great for keeping your computer free of viruses!  Basically, it is a more efficient web surfing tool then Internet Explorer.  Ohh, and it has a lot of great ADD-ONS or EXTENSIONS/PLUGINS for expanding its capabilities surfing the internet. Download FIREFOX here 1st to your computer if you don’t have it yet: http://www.mozilla.com/en-US/firefox/, then return to this article.

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Tool 1 - Alexa Sparky Toolbar (FREE DOWNLOAD FOR FIREFOX)

Sparky is a free FireFox browser plugin that accompanies you as you surf, providing useful information about the sites you visit without interrupting your Web browsing. Learn about Web sites Traffic Trend information.  Get detailed traffic information including Reach and Rank.  Surf more efficiently with Related Links for each page.

You can download here: http://www.alexa.com/site/download/
Learn more about it here: http://www.alexa.com/site/download/quicktour?show=
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Tool 2 - Page Rank Toolbar ( FREE DOWNLOAD FOR FIREFOX)

The Live PageRank Score gives you the current PageRank value in the Google and is displayed in the toolbar of firefox in the bottom right. Google updates its internal PageRank value continuously as the web changes and their database is updated. Only once every third month or so this value is exported to be displayed in the Google Toolbar and shows you what Google ranks your website between 1 and 10.    A few example values: www.yahoo.com has a PageRank of 9, www.google.com has a PageRank of 10, www.microsoft.com has a PageRank of 9 and www.redcross.org has a PageRank of 8.  The basics of this is between 1 and 3 your just starting out.  Between 4 and 6 you have something to offer the internet of value.  And beween 7 and 10 your a major player online.  Remember this is all with a grain of salt as some people don’t practice getting their websites ranked well.

You can download it here: https://addons.mozilla.org/en-US/firefox/addon/2007
Learn more about it here: http://livepr.raketforskning.com/
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These 2 ADD-ON tools for FIREFOX will help your business have some sort of gauge online towards competitors and who you may want to do a link exchange program with to up your traffic.   Read the LEARN MORE ABOUT IT HERE pages if you want to understand more about these tools.