Web development and SEO SEF SEM local business online marketing
The Meta Description Tag
The meta description tag allows you to influence your website description towards search engines so that your website can be found easier and rank correctly. The meta description tag can be found in the source code of your website. Try this.
1: Go to top toolbar of your browser and look for “VIEW SOURCE CODE”.
2: Then a text page will come up with a bunch of code.
3: Right after <HTML> or <XHTML>, you will see:
< meta name=”description” content=”some long sentence” />
If you don’t see anything, then call the guy that designed your website and smack him through the telephone. Verbally of course:) If you do see it, look at the one that says “name=description”. That’s the meta description tag. The text you want to be shown as your description goes between the quotation marks after the “content=” portion of the tag (generally, 200 to 250 characters may be indexed, though only a smaller portion of this amount may be displayed).
The Meta Keywords Tag
The meta keywords tag allows you to provide additional text for search engines to index you(make a record of your website) along with your body copy. <meta name=”keywords” content=”some keywords” />
For instance, if you had a page about stamp collecting — AND you say the words stamp collecting at various places in your body copy — then mentioning the words “stamp collecting” in the meta keywords tag MIGHT help boost your page a bit higher for those words.
Remember, if you don’t use the words “stamp collecting” on the page at all, then just adding them to the meta keywords tag is extremely unlikely to help the page do well for the term. The text in the meta keywords tag, works in conjunction with the text in your body copy.
The meta keyword tag is also sometimes useful as a way to help your page come up for synonyms or unusual words that don’t appear on the page itself. For instance, let’s say you had a page all about the “Penny Black” stamp. You never actually say the word “collecting” on this page. By having the word in your meta keywords tag, then you may help increase the odds of coming up if someone searched for “penny black stamp collecting.” Of course you would greater increase the odds if you just used the word “collecting” in the body copy of the page itself.
Also remember that repeating a particular word too often in a meta keywords tag and you could actually harm your page’s chances of ranking as well! Google “meta tags” and study up, there is a lot to do so try to do it right the first time.
Comments
meta description appears in the search result, it describe, product information, company , services etc, it is short not more than specified word count, keywords should comes in the description.
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