Users today welcome communication services that help them express their emotions and have fun, but also fulfill their practical needs – all in a style of communication they are used to.
New IMS-based multimedia services have a key role to play in meeting users’ expectations of more personal communication that brings them closer together, by making interaction as close as possible to a face-to-face experience.
Ericsson’s IMS-based services enable communication through various media, such as voice, text, pictures and video, or a combination of them, adapted to each individual’s preference IMS enables a consistent experience across multiple access technologies, user devices and geographic locations for business or private use. It also allows users to better indicate their accessibility – or their ‘presence’ – so they can control how, where, when and by whom they can be reached.
Ericsson IMS Solution is a complete end-to-end offering for fixed and mobile operators, ranging from user devices to service creation and delivery. Multimedia services The solution provides standardized services such as IMS Push to Talk, IMS weShare and IMS Multimedia Telephony as well as supporting operator-specific innovations and existing investments.
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